Porsche Cayman GT4 'Esmee Hawkey'
Promo Video
Editor: Sai Smith
Produced by: Illuminated Pixel
Content Type: Motorsport promo, athlete profile, brand content
Objective:
Showcase Esmee Hawkey’s racing talent and the performance of the Porsche Cayman GT4
Capture the intensity of live racing and the elegance of high-speed hero shots
Create a versatile promo for use across digital marketing, sponsorship events, and social media
Elevate Esmee’s brand presence within the motorsport and automotive communities
What We Did:
We partnered with professional GT4 racer Esmee Hawkey to create a high-octane promo that captures the speed, precision, and adrenaline of her racing career. Filmed over two days, the shoot combined real race footage with cinematic hero shots to showcase both Esmee’s skill and the raw power of the Porsche Cayman GT4.
Day one took us to the legendary Brands Hatch circuit, where we had unprecedented access to trackside and paddock areas during a live GT4 race. We captured Esmee in action, battling competitors at full throttle. Day two shifted to the controlled environment of Millbrook Proving Ground, where we filmed high-speed hero shots using a car-to-car rig, jib, tracks, GoPros, and a high-speed drone capable of keeping pace with the Porsche. The result is a sleek, high-energy promo designed to elevate Esmee’s profile and promote her team across digital platforms, events, and social media.
Precision. Power. Performance.
Post-Production Approach:
Filmed on location at Brands Hatch during a live GT4 race with full trackside access
Captured behind-the-scenes paddock moments and in-race action
Day two shoot at Millbrook Proving Ground for cinematic hero sequences
Used car-to-car filming, jib, tracks, GoPros, and a high-speed drone for dynamic coverage
Edited with a fast-paced, cinematic style to reflect the energy of the sport
Deliverables:
Hero promo video for digital campaigns and sponsorship decks
Social media cutdowns for Instagram, Twitter, and YouTube
B-roll and action footage for future use in press and event content
Still frames and motion loops for promotional materials
Outcome:
Delivered a high-impact promo that captured the thrill of GT4 racing
Elevated Esmee Hawkey’s profile with sponsors, fans, and media
Provided versatile content for use across digital, live, and press platforms
Demonstrated our ability to blend live sports coverage with cinematic storytelling
