Furdeco 'Reliable Reputable Scalable'

Promo Video

Director: Sai Smith

Produced by: Illuminated Pixel

Content Type: Promotional Video

Objective:

  • Craft a high-energy promo to showcase the client’s logistics capabilities

  • Visually communicate speed, scale, and sustainability through storytelling

  • Deliver modular content for use across digital platforms and live events

  • Establish a bold, cinematic tone to differentiate the brand in a crowded market

What We Did:

This promotional video was developed to spotlight the client’s comprehensive logistics services, with a focus on speed, scale, and sustainability. The brief called for a visual narrative that could communicate the operational scale of their 100,000sq ft storage facility while also humanizing the brand through its delivery teams and customer-first ethos.

We crafted a fast-paced, visually engaging promo that balanced sweeping warehouse visuals with dynamic service demonstrations. From next-day delivery to eco-friendly recycling, each offering was woven into a cohesive story designed to resonate with both B2B and B2C audiences. The result was a flexible asset that could be deployed across digital platforms and live events alike.

Cinematic Logistics, Captured & Delivered

Production Approach:

  • Filmed on location at Furdeco’s 100,000sq ft warehouse to emphasize scale

  • Integrated motion graphics to highlight key services and USPs

  • Captured real delivery crews in action to build authenticity

  • Edited for modular use across platforms and formats

Deliverables:

  • Full-length promotional video

  • Cutdowns for social media and digital ads

  • High-resolution video files for digital and event use

Outcome:

  • Boosted visibility of core logistics services

  • Strengthened brand credibility through professional storytelling

  • Provided reusable content for ongoing marketing campaigns

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