Star Wars ‘Galaxy of Adventures’

Stop Motion Commercial

Director: Drew Roper

Produced by: Yamination Studios

Content Type: Commercial, stop motion sequence, theatrical promo

Objective:

  • Bring Star Wars toys to life through cinematic stop motion animation

  • Capture the energy and imagination of child-led play

  • Support the global launch of The Rise of Skywalker toy line

  • Deliver versatile content for theatrical, broadcast, and digital use

What We Did:

We were tasked with animating the stop motion sequence for the Star Wars: Galaxy of Adventures commercial. Set within a custom-built, atmospheric Star Wars-inspired environment, we brought to life an epic toy battle between Kylo Ren, Rey, and Finn, capturing the kind of imaginative showdown a child might dream up on their bedroom floor.

The animation blended cinematic lighting, tactile detail, and dynamic choreography to echo the energy of the film while celebrating the playfulness of the toy line. The stop motion sequence was used as a standalone promo and in short-form social reels, as well as integrated into a larger live-action campaign that accompanied the theatrical release of The Rise of Skywalker. The commercial was broadcast nationwide across TV, cinema, and digital platforms as part of a major push to promote the toy range alongside the film.

The Force of Imagination, Frame by Frame

Production Approach:

  • Built a large-scale, atmospheric Star Wars set for toy animation

  • Animated a battle sequence featuring Kylo Ren, Rey, and Finn

  • Focused on dynamic movement, lighting, and character-driven choreography

  • Delivered both 16:9 and 9:16 formats for multi-platform use

Deliverables:

  • Fully animated stop motion sequence

  • VFX clean-up and colour grading to match campaign tone

  • 16:9 and 9:16 versions for broadcast, cinema, and social media

  • Post-ready files for final mastering and integration

Outcome:

  • Delivered a high-impact animation that captured the spirit of Star Wars and the excitement of play

  • Featured in a nationwide campaign across cinema, TV, and digital platforms

  • Supported the global toy launch with cinematic, character-led storytelling

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