Rays of Sunshine ‘Mario Party’
Charity Event
Director: Sai Smith
Produced by: Illuminated Pixel Ltd
Content Type: Event coverage, testimonial video, charity promo
Objective:
Celebrate the work of Rays of Sunshine through story-led event coverage
Capture authentic moments and testimonials from children, families, and staff
Create versatile content for social media, website, and future promotional use
What We Did:
We were invited to capture a heart warming day hosted by Rays of Sunshine at BFI Southbank, London, a special Mario-themed celebration for children and families supported by the charity. The event culminated in an exclusive VIP screening of ‘The Super Mario Bros. Movie’, but the day was packed with fun from start to finish.
Guests enjoyed a vibrant pre-party filled with themed activities including face painting, Mario Kart gaming stations, VR experiences, and Mario inspired food. Our team was on hand to document the full experience, capturing candid moments, heartfelt testimonials from children and parents, and interviews with Rays of Sunshine staff about the charity’s incredible work.
A Mario Themed Day, Made for Smiles
Production Approach:
Filmed on location at BFI Southbank, London
Coverage of event activities and screening
On-the-fly interviews and testimonials with children, parents, and staff
Edited into short-form and long-form versions for different platforms
Deliverables:
Full-length event video for website and promotional use
Short-form social media edit
B-roll and testimonial footage for future campaigns
Outcome:
Delivered a joyful, emotionally resonant video that highlights the charity’s impact
Provided versatile content to support Rays of Sunshine’s outreach and fundraising
Captured a memorable day of smiles, laughter, and community
